What You Avoid Controls You and Your Business

What You Avoid Controls You and Your Business

January 23, 20262 min read

Let’s get something straight: what you avoid controls you.

Read it again. Sit with it for a second.

Most people won't admit it, but when you saw that line, you immediately thought of something. Maybe even a few things. That nagging feeling? That unfinished conversation? That decision you keep delaying? Yeah — that's it.

The reality is that avoidance is more common than anyone wants to admit. It doesn’t make you a bad leader. It makes you human. But if you want to scale, lead, and win, you can't afford to let what you avoid run your business.

What came to mind when you read that?

- A toxic team member you keep "giving another chance"?

- A team member who's clearly in the wrong seat?

- New business walking in the door — but no systems in place to capture it?

Here’s the brutal truth: the solution to your problem already exists.

You just have to prioritize finding it.

Thousands — no, millions — of people have faced the exact same thing you're facing. You're not unique. (That’s a good thing.) It means the blueprint to solve it already exists. But it requires you to make a choice.

Progress over perfection. Action over analysis.

Let’s take the example of the team member who’s sitting in the wrong seat.

This might be someone you like. They might even be friends with others on your team. They’re probably a good person.

But the cold reality is this: they have the wrong skill set, the wrong wiring, or the wrong attitude for the seat they’re in.

You’re suffering.

Your business is suffering.

They’re suffering too.

And every day you avoid it, the damage compounds.

I’m not saying it's easy. I’m saying it's necessary.

Hard decisions get easier the moment you stop making them about how you feel and start making them about what you want.

The change you want — growth, profit, freedom — is sitting right behind the thing you’re avoiding.

You don’t need to have all the answers today.

You just need to make the decision to prioritize the solution.

And if you don’t have the answer? Find someone who does. That’s why coaches, consultants, and mentors exist.

You’re one decision away from a different business.

And usually, you already know what it is.

Ready to stop letting fear drive your business?

If you know you’re stuck but you’re serious about scaling, leading, and winning — let’s talk.

Click here to schedule a consultation with Leverage Consulting.

The future you want is waiting for the decision you’ve been avoiding.

Kevin Johnson, is the CEO of Leverage Consulting, and a 25-year industry leader who specializes in customizing strategies for business practices of all sizes, boosting efficiency and profitability.

Kevin Johnson, CEO

Kevin Johnson, is the CEO of Leverage Consulting, and a 25-year industry leader who specializes in customizing strategies for business practices of all sizes, boosting efficiency and profitability.

Back to Blog

Copyright 2026. Leverage Consulting. All Rights Reserved.